Apple’s Recent Update: EU Developers can now Distribute Apps on their Websites

The developers, who are offering apps in the EU can now distribute their apps to the users directly from websites. Recently, Apple has also allowed iOS users in the EU to use third-party app stores. After that announcement, the web distribution feature is a big decision by the company for the EU developers.

Apple has recently made this statement that they are offering new features for the EU developers to distribute their apps directly from the website. The new web distribution feature will be available with the next software update “later this spring season”.

Till last week, Apple users could only download the apps from the App Store but with this feature, users can now directly download the app from the developer websites. However, the process is not going to be as simple as it looks.

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“To install apps from a developer’s website, users will first need to approve the developer to install apps in Settings on their iPhone,” says Apple. “When installing an app, a system sheet will display information that developers have submitted to Apple for review, like the app name, developer name, app description, screenshots, and system age rating.

These developers can distribute apps from their websites in the EU:

Additionally, it is not going to be free for the developers to distribute their apps on their website. There are certain eligibility criteria issued by the company to be part of this program. The developer must:

• “Be enrolled in the Apple Developer Program as an organization incorporated, domiciled, and or registered in the EU (or have a subsidiary legal entity incorporated, domiciled, and or registered in the EU that’s listed in App Store Connect). The location associated with your legal entity is listed in your Apple Developer account.”
• “Be a member of good standing in the Apple Developer Program for two continuous years or more, and have an app that had more than one million first annual installs on iOS in the EU in the prior calendar year.”

Apart from these the developers can only offer apps from their developer’s accounts, should be responsible for handling governmental requests for a listing of apps, should be responsive to communications from Apple, and a few more.

Also, the Developers can now “choose how to design promotions, discounts, and other deals,” according to Apple. Apple templates are now optional for the developers, apple will not force the developers now.